Do you want to help shape the future of sustainable lifestyle products for the home and garden? Keter Group is looking for a commercially driven Nordic Sales Manager to lead growth and customer relationships across the Nordic region.
About Keter
Keter Group is a globally renowned manufacturer of innovative, resin-based lifestyle products for the home and garden. Operating in over 100 countries, Keter is known for products that combine functionality, durability, and aesthetic design to enhance everyday living.
The company stands on three pillars: innovation, sustainability, and practical design. Keter is also leading the way in sustainability, aiming for 55% recycled content in all products by 2025 and forming innovative partnerships like the one with UBQ Materials to support a circular economy.
The Role
As Nordic Sales Manager, you will own and grow the Outdoor Leisure category across Denmark, Sweden, Norway, Finland, and Iceland. You will manage key Nordic accounts, develop new business across traditional retail and digital platforms, and contribute to strategic initiatives including a new regional warehouse setup.
Key Responsibilities
- Manage and grow selected key accounts across the Nordics.
- Identify new business opportunities across e-commerce, and emerging channels.
- Develop and implement channel-specific go-to-market strategies (B2B, B2B2C, D2C).
- Lead trade marketing and POS initiatives in collaboration with external agencies.
- Align seasonal planning with promotions and product availability.
- Support regional logistics and warehouse development.
- Optimize pricing and cost-to-serve strategies in a competitive market.
- Cultivate long-term partnerships with key retailers.
- Work independently, with flexible access to local offices.
Challenges & Opportunities
- Navigate a highly competitive, price-sensitive market.
- Align logistics with seasonal demand spikes.
- Drive digital transformation and omnichannel expansion.
- Lead strategic relationships with major retailers.
- Build a regional logistics infrastructure from the ground up.
Why Join Keter?
- Leadership Trajectory: Potential to lead full P&L for the Nordics.
- Regional Scope: Strategic influence across five countries.
- Key Account Ownership: Collaborate with top retailers.
- Innovation & Sustainability: Join a company committed to responsible growth.
- Remote Flexibility: Independence with regional engagement.
Your Profile
You are an experienced sales professional with a strong background in key account management, preferably within DIY, home/garden products or consumer goods. You’re commercially sharp, operationally hands-on, and thrive in a fast-paced, international environment.
Required Skills & Qualifications
- Degree in Business, Marketing, or related field.
- 5–7 years’ experience in sales/key account roles in DIY, FMCG, or consumer durables.
- Experience with Nordic retailers (e.g., JYSK, Bauhaus, Biltema).
- Strong knowledge of e-commerce and trade marketing.
- Skilled in negotiation, planning, and cross-functional collaboration.
- Fluent in English and at least one Nordic language (preferably Danish or Swedish).
